Imagine a movie released without a trailer—you just had to buy a ticket and hope it was good. That is how most podcasters treat their potential listen...

"Please subscribe, rate, review, share, and sign up for my newsletter." If you end your episodes with a laundry list of requests, you are guaranteeing...

Audio is invisible to search engines. Google cannot "listen" to your podcast to know what it is about; it relies entirely on the text you provide. If ...

"Podfade" is the phenomenon where a podcast stops publishing abruptly—usually around Episode 7. It doesn't happen because the host runs out of ideas; ...

Since 2020, "Zoom" has become the default verb for meeting online. But for podcasting, Zoom is a disaster. It is designed for conferencing, not broadc...

Nothing screams "amateur" louder than... being too quiet. If a listener has to crank their car stereo volume to 30 just to hear you, and then gets the...

The "Advertising Model" is broken for 99% of podcasters. The industry standard rate (CPM) pays roughly $25 per 1,000 downloads. This means unless you ...

Solo episodes are the most powerful tool for building personal authority, yet most podcasters avoid them because they feel awkward. Without a guest to...

If you are planning to launch a new podcast or season, you have likely heard that getting into Apple's "New and Noteworthy" section is the holy grail ...

If your podcast titles look like "Episode 42: Interview with John Smith," you are invisible. Unless your guest is a celebrity, their name means nothin...

Most podcast interviews feel like interrogations. The host asks a question, the guest answers, and the host immediately moves to the next pre-written ...

You can have a $10,000 microphone, but if you record in a room with bare drywall and hardwood floors, your podcast will sound like it was recorded in ...